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Help Remedies

7:04am | Nov 12th, 2011

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Founded in 2008, Help Remedies disrupted the staid and samey look of the existing pharma category with a bold but simple range of products titled after the symptom it is meant to solve (e.g) Help I have a headache.

Help is taking the pharma world by storm again with its new Take Less campaign. In a category that traditionally pushes more, extra, bigger, faster, the new Help Remedies campaign is pushing forward with a bold and unique message that less is sometimes more – less drugs, less dyes, less coatings.

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-Via Thedieline

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